Dossier · Project 06 / 13 · Local SME · Freelance assignment
Building a digital presence you can use.
Baticlim17 needed a clear point of contact and acquisition channels that made sense for its business.
Public presentation authorised · verifiable deliverables
Site · SEO · campaignsBaticlim17
| Category | Web · local acquisition |
|---|---|
| Organisation | Baticlim17 |
| Role | Web build and digital optimisation |
| Channels | SEO, Google Ads, Meta Ads |
| Evidence | Site and deliverables produced |
| Measurement | No consolidated public metrics |
The assignment shows my ability to make a local SME visible and easy to understand, then to connect the site to the right acquisition channels.
01 · Work carried out
From the site to the points of entry
- Structuring the pages and the way the services are presented.
- Building and adapting the website.
- SEO optimisation of the content and the essential elements.
- Work on Google Ads and Meta Ads.
- Checking the path from ad to page to enquiry.
02 · An honest reading
Showing the deliverable without inventing the performance
The site and the work done can be documented. Without a separate, consolidated analytics archive, no increase in traffic, enquiries or revenue is attributed to the assignment.
